Instagram is an incredibly effective tool to help grow your brand, increase traffic and boost sales. Despite its wild popularity, only 30% of businesses that use social media have an Instagram account to date. But, trends show that percentage will continue to increase as more companies catch on. This session gets you ahead of that curve and ready for users to follow first. Learn how to create captivating content, use Instagram Stories and Live, track popular hashtags for relevancy, publish content at optimum times and measure content performance. All Sessions will be aired in Eastern Standard Time Zone. Sessions will be on-demand on the virtual platform within 24 hours after the original airing time for 90 days after the event.